8月22日，在北京新闻BeekéFinance（Reporter Change Ziao）中，纳尔逊在2025年第二季度发布了一份报告，进行了最新的零售研究数据。利用增长机会进行电子商务促销是全球品牌在中国市场上成功的关键。根据2025年第二季度，该指数在促进中国电子商务和在最大夏季消费季节的促进下促进了持续增长。 The CBI index increased from 63.38 in the first quarter from 2025 to 65.21 in the second quarter, 2.21% more interannual and 9.7% of the base period in 2023. The report also said that CBI data during the last 10 quarters showed that social retail trade in China showed the characteristics of the “quantity” and “quality” improvements E-comction in the e-commentation promotion.消费者对购买节日的时期产生了稳定的期望。 “消费者更喜欢折磨他们的总消费，并选择白色品牌产品上的高质量品牌产品。 Taking advantage of growth opportunities for electronic commerce promotions is key to the success of global brands in the Chinese market.” Nelson’s retail data show that the electronic commerce promotion cycle has been significantly expanded this year, with the promotion period so that some platforms are extended for 32 days from 17. Together with multiple incentive measures, such as immediate official cuts, national subsidies of subsidies and red platform envelopes, promoted significant growth of GMV (after excluding报销）在第二季度。Nline渠道为16.2％。在线销售，饮料，谷物，石油和食物的年复一年增加，有两位数，领先市场增长。 Yueditar e Caizhou涂抹Liu Baoqing